Online course creation

How to create online courses (and sell them)

Personalized learning helps your online courses stand out and keeps your learners coming back for more and telling their friends.

If you’re a subject matter expert, thought leader, influencer, coach, consultant, or anyone looking to impact the world with your unique ideas — online courses are the best way to teach and grow your audience. Online courses are one of the most profitable ways to make money on the internet, with successful course creators making $5000 or more a month, and with the e-learning market expanding to $325 Billion by 2025 there is a ton of room for growth. Common challenges are; knowing where to start, packaging your message and value into an online format that is highly engaging and effective without losing heart, and differentiating your courses from the sea of choices available at a learners’ fingertips.

Create online courses that are different  

Differentiation truly is the name of the game, and the best way to stand taller than your competition is to offer a better experience for your learner or buyer. The most successful experiences are personalized, and with Journeyage you can personalize each of your courses for each of your learners, whether you have 10 people enrolling in your course or 10,000.

Personalize course content for each learner at scale

Modern learners expect the same level of personalization they get with today’s social media and other consumer transactions. They want online learning experiences that are as effective and impactful as in-person ones, and with a little bit of learner-data, you can create online courses that feel handmade. 57% of people are willing to share their data in exchange for personalized offers and experiences.

Start by calling out your learners by name, then kick it up a notch by serving them individually personalized content based on location, special interests, skill level and more.

Imagine you are creating an online master class for gardeners… what if you could give your learners the personalized info they need to choose the best varieties, know when to plant them, and how to best care for their garden in their climate zone. Your class will be more valuable and your learners will return again and again for the exceptional learning experience you provide.

Create better courses

  • Provide irreplaceable learning. Personalization increases both engagement and experience by 55%.
  • Be known for great value. Personalization improves brand perception by 39%.
  • Keep your learners coming back for more. 52% of people will make a switch to a competitor without enough personalization.
  • Become an authority in your niche. Build stronger relationships to expand your audience and increase conversions.

Get the help you need to succeed

  • Our expert team of Wayfinders, Guides and Learning Experience Designers will help you set learning goals and map your way to success.
  • Follow our methodology to build an experience that addresses multiple learner styles.
  • More than another platform, we will partner with you to create the course of your dreams.

If you want to take your online course creation to the next level and offer your learners a one-of-a-kind experience they won’t soon forget, it’s time to get personal.

Before Journeyage

You can relate

After Journeyage

We can help

Lisa Glenn Nobles

Lisa Glenn Nobles


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